On August 17, 2007, Joe, along with his brothers, guest starred in an episode of Hannah Montana. The episode debuted alongside High School Musical 2 and a sneak peek of the new Disney Channel showPhineas and Ferb.[19] The episode broke basic cable records with a record 10.7 million viewers and became basic cable's most watched series telecast ever.[20]
Joe and his brothers filmed a Disney Channel Original Movie called Camp Rock where they play a band called "Connect Three." Joe plays the lead male role and lead singer "Shane Gray"; Nick plays the role of "Nate," a guitarist and drummer; and Kevin plays the role of "Jason," also a guitarist. The film's soundtrack was released on June 17, 2008. The movie premiered on June 20, 2008 in the USA on Disney Channel, and Canada on Family. He reprised his role of Shane in the sequel, Camp Rock 2: The Final Jam. The film premiered on September 3, 2010. The soundtrack was released on August 10, 2010.
The reality short series, Jonas Brothers: Living the Dream, premiered on Disney Channel on May 16, 2008. The first season, which ran until September 5, 2008, documented the brothers' lives on the Look Me In The Eyes Tour. The name was inspired by the band's hit song "When You Look Me in the Eyes". The series was renewed for a second season that premiered on March 21, 2010.[21] The second season follows the band on the European leg of their World Tour 2009.
Joe, along with his three brothers Kevin, Nick and Frankie also star in their own Disney Channel Original Series, called JONAS. In the series the Jonas Brothers portray a pop band attempting to live a normal life. The first season premiered on May 2, 2009. Filming for the second season began in February 2010.
Jonas guest judged on an episode of American Idol during the auditions in Dallas.[22] In February 2010, Jonas made a cameo appearance in Vampire Weekend's music video for "Giving Up the Gun" along with Jake Gyllenhaal, Lil Jon, and RZA.[23]
Joe Jonas guest starred on TV Land’s Hot In Cleveland show which stars Betty White.[24] Joe appeared in an August episode as 'Will,' Valerie Bertinelli's son in an episode. In the episode, Will Moretti comes to Cleveland to visit his mother Melanie. The episode aired August 11 and was taped in front of a live studio audience July 17.[25]
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